Business Coach

Eric McRae
We help Entrepreneurs Start & Grow their Business

Why do you need a Business Coach

Your Big Idea

Have an idea for a new business?

What's Next

Not sure where to start?

Like an athletic coach, a good business coach will challenge you to go beyond your comfort zone, helping you discover what you’re really capable of doing. They help you work through the many decisions you have to make, are a sounding board for your ideas, a source of accountability to achieve your goals, and a guide to help you navigate toward success.

While most coaches you will find specialize in help entrepreneurs rise to new heights of success with established businesses, I specialize in brand-new entrepreneurs starting at square one.

It’s often a leap to go from being an employee to being a business owner, and the numbers look daunting —80% of businesses fail in the first two years of operation. I help my clients find a way to beat the odds, stay alive, and flourish with successful young businesses.

Business Canvas

Strategic planning for LEAN startups and other business models

Business Basics

Learn the fundamentals of operating a business

Business Plan

Documenting your business processes and objectives

Financial Plan

Develop a revenue & cost model demonstrating the viability of your business

Sales & Marketing

How to show your product/service to customers and start selling

Eric McRae

Entrepreneur & Coach

About Eric McRae

I am a community builder within Ottawa’s startup community and the founder of My ByWard Office, Ottawa’s premier coworking incubator. I coach entrepreneurs, both independently and with Futurpreneur Canada, on effective service design, operating processes, strategies to achieve revenue generation and support them in building the core competencies required for success.

As one of the founding members of pHacktory, a community base laboratory for experimentation,  I explore scientific curiosity. pHacktory connects communities members with corporations such as IBM, Lego and the Canadian Science and Tech Museum to support and partner on their projects.  As well, we connect community and industry with academic institutions, including Carleton University and uOttawa. I have developed a Research Canvas in coordination with other team members, to be used for the project discovery. This collaboration is central to developing diverse communities where serendipity and curiosity are instilled into the next generation of entrepreneurs.

I support the student community as a mentor the executive team of Legacy Conference, Canada’s largest student-run entrepreneur conference. Over the past 3 years, the event has grown from 300 to over 750 attendees, with mentoring services, workshops and top CEO and Founder keynote speeches to motivate students to find their vision and passion,

Finally, I am currently applying my expertise of collaborative entrepreneurial communities with multiple coworking initiatives, including Federal Government and private initiatives; As a Service design expert, I consult the French Catholic School board on the development of business models and implementation strategies; I provided strategic guidance to Rural Ottawa South Support Services on their service delivery strategy to improve the efficiency and cost-effectiveness of service delivery; and, I share my experiences through speaking engagements with StartUp Canada, Hatch Incubator, Founder Institute, YOW Insights, FUN Ottawa and Creative Mornings.